Hey – Sitecore customer. Ready for a better kind of experience?

Optimizely, the world's leading DXP platform, is here for those seeking innovative solutions and questioning the challenges of future upgrades, high costs, and a lack of long-term product vision. Trusted by 10,000 successful companies, we specialize in delivering standout digital experiences, with an exclusive offer just for you:

Exclusive commercial offers available to limit double paying during migration
Accelerated migration made simple
Global network of trusted .NET agency partners and system integrators

Get the offer

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6 reasons to choose Optimizely CMS over Sitecore

Let’s cut to the chase. Sitecore most likely isn't the right DXP or CMS for you. We say that because market-leading research shows that Optimizely CMS outclasses your current platform across every single aspect of the content management lifecycle.

Blazing the trail
Optimizely CMS: Recognized by top analyst firms with a total of seven leadership positions in CMS and DXP.
Sitecore: On a negative trajectory in their sector reports.
More value, more quickly
Optimizely CMS: Significantly increase your impact by launching new experiences quickly and easily, while delivering more value for your money with powerful, pre-integrated capabilities.
Sitecore: Well-known complexity is now compounded by four distinct CMS products for different use cases: XM, XP, XM Cloud, Content Hub.
The power of partnership
Optimizely CMS: Invests in your long-term success with a world-class support ecosystem complete with Customer Success, 24/7/365 Support, Professional Training, Expert Services and an Active Community.
Sitecore: You’ll need to be a certified Sitecore developer to get help?
Maintenance: fast and streamlined
Optimizely CMS: Continuous software maintenance, seamless upgrades, zero downtime deployment, and the fastest performance available.
Sitecore: A struggle to maintain for resource constrained orgs lacking a deep bench of developers.
Future proof. Future shaping.
Optimizely CMS: Consistently modernizing and innovating on a single CMS codebase, delivering major performance gains with the latest .NET Core framework.
Sitecore: Oh dear. Your CMS (XM and XM Cloud) still uses .NET 4.8x and legacy ASP.net dependencies, compromising performance.
Made for marketers
Optimizely CMS: Empowers marketers to manage the complete content lifecycle: create content, publish pages, and drive experiences at scale, with a content marketing platform that surpasses Sitecore’s abilities.
Sitecore: A Content marketing platform that pales in comparement.

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The gain of migration. Without the pain of migration.

Our experts and expert partners have years of experience upgrading Sitecore customers and making it as effortless as it is rewarding.

Our detailed 'Sitecore to Optimizely CMS Guide’ provides a step-by-step migration plan, with our experts and specialized partners guiding you to make the shift as effortless as it is rewarding.

We kick off with a preliminary discovery and data-driven analysis, followed by a comprehensive audit.
The planning phase thoroughly maps out every detail of your migration journey.
The final execution plan takes you through each clear step in your migration (this is great for your step count), backed up by a testing plan that guarantees quality and seamless continuity.

Compare Sitecore’s and Optimizely’s capabilities.	Optimizely	Sitecore
Content Management Industry-leading content management supporting traditional and headless content delivery	++++	++
Digital Asset Management Brand and asset management with natively integrated workflow and work-in-progress asset production	++	++++
Content Marketing & Campaign Planning Plan & collaborate with visual marketing calendars and repeatable campaign playbooks	++++	+
Web Experimentation Test and optimize your messaging, personalized offers and recommend the most relevant content for your users	++++	+
Feature Experimentation Experiment within your product lifecycle by testing alongside feature launches	++++
Experiment Collaboration Capture ideas, prioritize and manage experiments, collaborate across your company with ease	++++
Commerce for B2B and B2C experiences Out-of-the-box commerce solutions to launch, scale and manage your business	++++	++++
AI-Driven Personalization Build the richest, most relevant experiences using AI to automate personalization and product recs	++++	++
Customer Data Connectivity Layer Leverage contextual and 1st party data to drive revenue growth and identify trends in existing customer data sources	++++	++