roadmap & releases

Content Management System

Introducing the roadmap for Optimizely Content Management System (CMS). Learn about the new tools and enhancements coming to the CMS that help marketers and developers deliver engaging, personalized content experiences across any channel.

Here's a sneak peek at what's to come!

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CMS 13

The latest version of our industry leading and award-winning CMS available for download. Our lates version will include the following features:

  • Visual Builder - The world’s most intuitive, drag-and-drop visual content editor - specifically designed for marketers
  • CMS optimized Graph capabilities
    • Semantic Search
    • Deliver content to any channel or device served from a CDN, resulting in faster loading times and improved user experience
  • Improved headless application support
  • Coming Q1 2025

CMS SaaS: Content Manager

CMS SaaS_Content Manager

Offering an alternative to the page tree view, This new view gives you a single place to manage all your content – internal, external, everything.

  • Utilizes AI powered semantic search to find exactly what you need, by name, publish date, key word or simply intent
  • Scalability - search for content from multiple sources and navigate large amounts of content with precision and speed.
  • Boost efficiency by organizing or tagging different assets into categories.
  • Save time with bulk content management i.e., summer campaign comes to an end – turn off all the summer pages in a few clicks.
  • Coming Q4 2024

DAM Integration

CMS SaaS_DAM Integration

Find and insert images, videos, & other assets from the DAM directly in your SaaS CMS, eliminating the need to switch between platforms or upload files multiple times .

  • Fully embedded DAM journey, eliminating the need to switch between platforms or upload files multiple times.
  • Increase speed to market for content creation - find, insert and edit images, videos, & other assets from the DAM directly in your CMS SaaS
  • Automate with AI and remove manual work for content creators right from the CMS
    • Alt text generator
    • Tagging Text
    • Image generator
  • Coming 2025  

CMS SaaS: Feature Experimentation / Personalization Integration 

CMS SaaS_Feature Experimentation

Experiment to create impactful experiences to drive engagement and conversions. Data driven experimentation right in your CMS SaaS. 

  • Enhance your personalization efforts with targeted fast and accurate testing.
  • Create audiences and use Advanced Audience Targeting to leverage your existing customer data.
  • Control which audiences see a variation of a feature with feature flags and targeted rollouts (and rollback just as easily).
  • Conduct A/B testing to compare different variations of a feature. 
  • Coming 2025 

AI Auto Translations

CMS SaaS_AI Auto Translations

An out-of-the-box solution for translating content within the CMS utilizing AI and machine translation. 

  • Instantly translate your content into multiple languages, no need for complex content restructuring.
  • Eliminate the need for external translation services, enabling your team to publish multilingual content quickly.
  • Coming Q4, 2024

Graph Portal 1.0

The Optimizely Graph portal enables developers to streamline Graph management and optimization, all within a single, unified interface. In the portal developers can:

  • Build queries, setup webhooks, troubleshoot problems, manage API keys
  • Optimize performance
  • Coming Q1, 2025

HIPAA Enabled CMS

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Now our industry leading CMS for Healthcare. Ability to provision HIPAA-enabled projects with an additional layer of security and  controls for healthcare industry customers who manage PHI data 

  • CMS PaaS and SaaS 
  • Coming Q1 2025

Learn more about Optimizely's roadmap

Join us on World, the global Optimizely community site hosting forums, blogs and documentation for the Optimizely platform. Engage with the worldwide Optimizely community and learn about product updates to stay up to date on how to unlock your potential.

Disclosure and Safe Harbor. [2022-8]. This product roadmap is intended to outline our general product direction. It is intended for information purposes only. It may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. Customers who purchase our products should make their purchase decisions based upon features and functions that are currently available. Any unreleased services, features, functionality, or enhancements referenced in any document, roadmap, blog, website, press release, or public statement that are not currently available are subject to change at our discretion and may not be delivered as planned or at all.  The development, release, and timing of any features or functionality remains at the sole discretion of Episerver Inc. (dba Optimizely).

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