Kara Andersen

Personalization is more important than ever, but plotting out your strategy can feel overwhelming. Here's how to get started with personalization.

Stay in-the-know on all the latest and greatest news with Optimizely Content Management System (CMS), with quarterly updates directly from Optimizely’s CMS team.

Brands are feeling the pressure to move to a headless CMS (or uncoupled CMS) from the traditional coupled architecture. Here’s what you need to know, and why Optimizely is leading the way for customer flexibility with its latest headless capabilities.