[On-Demand]: Optimizely's Summer '24 Product Roadmap

Watch Rupali Jain, Optimizely CPO, recap the 'top 5' releases so far in 2024, and scroll down to one (or all!) of three breakout tracks to see what we have in the works for the second half of the year!

Composable Commerce Modules

Compatible with both Configured and Customized Commerce platforms, composable modules are essential e-commerce functions available out-of-the-box to you at no additional costs and are pre-integrated. Using composable modules helps businesses small and large increase revenue and reduce costs maintaining their cloud solutions. 

Featured modules to release in Q2 '24:

  • Payments
    • Access to more than 200+ payment gateways for seamless regional. national, and international payments support
    • Two-factor authentication and 3DS support, a requirement  in the EU
    • Compatible with customer-provided payment provider
    • Can request additional providers through Spreedly
    • Optimizely will continue to support existing non-Spreedly gateways

graphical user interface

Commerce Connect Improvements

graphical user interface, text, application, email
AI-generated product descriptions 

As the application of generative AI grows, we want to bring our customers features that are proven to improve your day to day work experience. By using AI-generated product descriptions, you can rewrite key products descriptions to enhance SEO or differentiate from manufacturer-provided descriptions.

Featured capabilities:

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Easy-to-use text generation
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No third-party integrations

Optiimizely Graph for Commerce (Indexing for Product variants and categories)

Optimizely Graph turns your Optimizely Content Management System (CMS) content into a graph. Like how a search engine crawls the web to build a graph-based index of content, Optimizely Graph transforms your CMS content into a form you can query.

Featured capabilities:

Product variants and categories are now indexed in Optimizely Graph. 

Customized Views for organizations and contacts

Customized views allows customers to build a workspace for their admin users to view customers and organizations. Further, they can filter and organize columns based on preference allowing users to rely on the Optimizely portal to view customer data rather than referencing a CRM.

Catalog Import and Export

This enhancement allows users to pull a CSV of products, make edits, and important that file seamlessly into Optimizely. By doing this, you increase product data accuracy and maitain high product data standards to increase customer engagement.

Understanding the Optimizely Commerce Product Roadmap

At Optimizely, we value clarity and transparency into what we're building and why. To do this, we publicly share a majority of our Commerce product roadmap. In the roadmap, we have categorized our work into three groups: Committed, Planned, and Considered. These definitions represent levels of assurance around what products we will deliver quarterly. 

Committed items are features that we are devoted to delivering within the quarter. Planned items are features we're targeting to deliver in the quarter, but are less likely than Committed items. Considered items are features we have acknowledged and are considering but may not be worked on or delivered in the quarter. 

This roadmap is dynamic, therefore, it is intended for informational purposes only. The roadmap is not binding and should not be relied upon in making any purchasing or development decisions. We reserve the right to revise this roadmap at any time without notice.

Committed

MODULEPayments
MODULESearch (Private Beta)
CONNECTAI-generated product descriptions
CONNECTOptimizely Graph for Commerce (Phase 1)

Planned

MODULESTranslations (Beta)
MODULESPromotions (Private beta)
CONNECTDynamic packages
CONNECTOptimizely Graph for Commerce (Phase 2)
CONNECTOptimizely Data Platform (Push to Pull)

Considered

MODULECSR Portal
MODULEOptimizely DAM
CONNECTRefund for CSRs
CONNECTCatalog UI customization
CONNECTEmbedded analytics
CONNECTAI variant builder

Learn more about Optimizely's roadmap

Join us on World, the global Optimizely community site hosting forums, blogs and documentation for the Optimizely platform. Engage with the worldwide Optimizely community and learn about product updates to stay up to date on how to unlock your potential.

Disclosure and Safe Harbor. [2022-8]. This product roadmap is intended to outline our general product direction. It is intended for information purposes only. It may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. Customers who purchase our products should make their purchase decisions based upon features and functions that are currently available. Any unreleased services, features, functionality, or enhancements referenced in any document, roadmap, blog, website, press release, or public statement that are not currently available are subject to change at our discretion and may not be delivered as planned or at all.  The development, release, and timing of any features or functionality remains at the sole discretion of Episerver Inc. (dba Optimizely).

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